She Sold Her Busines to Bill Gates

Beate Chelette

In Episode #325, Nathan interviews Beate Chelette. Beate went from being a single mother in debt, to selling her image licensing business to Bill Gates for millions. She’s a successful coach and speaker, and the author of Happy Woman, Happy World and The Women’s Code. Listen in to learn why equality and diversity are good for business, how to build a million-dollar company without owning any assets, and the hard story behind success.



iTunes, Google Play, Stitcher, Soundcloud, How to Subscribe

Famous 5:

  • Favorite Book? – The Compound Effect
  • What CEO do you follow? — Marc Benioff
  • Favourite online tool? — Infusionsoft
  • Do you get 8 hours of sleep?— Yes
  • If you could let your 20 year old self know one thing, what would it be? — Don’t take it so personally. And it takes time.

Time Stamped Show Notes:

  • 01:11 – Nathan’s introduction
  • 02:20 – Welcoming Ilya to the show
  • 02:40 – Biyathe cornered the market in architecture and interiors photography
  • 03:40 – Acquired by Bill Gates’ business Corbis
  • 04:40 – Were at around $1 million in revenue from licensing
  • 05:02 – “You can build a business where you don’t own any assets…we just had the rights to assets”
  • 05:40 – Sold for a multiple on the gross margin
  • 06:38 – “You come to the point where you ask: ‘What did I do it for? What drives me?’
  • 07:25 – Success comes with an obligation to share information
  • 08:08 – When successful people tell their stories, they tend to gloss over the tough parts
  • 09:12 – Co-founded the publishing company that published her book
  • 09:44 – Happy Women, Happy World has sold in the low 1000s so far
  • 10:14 – “I didn’t want to manipulate the system to get a bestseller”
  • 10:55 – Published in September 2015
  • 11:20 – It’s designed to be easy to consume in short chunks – “a purse or bathroom book”
  • 12:40 – Started building an email list before her book – has around 17k engaged list members
  • 14:30 – Beate’s started training and speaking on why gender equality and diversity is good for business
  • 15:24 – Connect with Beate Chelette on Linkedin at the Creative Entrepreneur Forum or at her website
  • 17:33 – The Famous Five

3 Key Points:

  1. Understand yourself. Understand what drives you.
  2. Equality and diversity are good for business
  3. Success does not come until you’re clear who you are, what you’re doing it for, and how you can sell yourself

Resources Mentioned:

  • Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible.
  • Freshbooks – The site Nathan uses to manage his invoices and accounts.
  • Leadpages  – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+
  • Audible – Nathan uses Audible when he’s driving from Austin to San Antonio (1.5 hour drive) to listen to audio books.