TigerProp Eliminates Real Estate Broker Fee, Did $800k in 2015 with Max Coursey

Max Coursey

In Episode #340, Nathan interviews Max Coursey, a real estate broker and the founder of Tiger Prop – a real estate brokerage company that’s giving its buyers their money back. Tune in to hear about Max’s innovative brokerage model, how to create an insanely successful co-working space, and why you should be having more fun.



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Famous 5:

  • Favorite Book? – The E-Myth Revisited
  • What CEO do you follow? — Elon Musk
  • Favorite online tool? — Paperless Pipeline
  • Do you get 8 hours of sleep?—No
  • If you could let your 20 year old self know one thing, what would it be? — How to bite my tongue

Time Stamped Show Notes:

  • 01:04 – Nathan’s introduction
  • 01:25 – Welcoming Max to the show
  • 01:34 – Tiger Prop is a residential real estate brokerage in Boise
  • 01:55 – They credit 20% of brokerage fees back to the buyer
  • 03:22 – Why do people choose Tiger Prop over other brokerages?
  • 03:25 – They standardize professional photography, signs, flyers, and videos
  • 04:20 – They don’t take any money unless they move the property
  • 05:30 – Tiger Prop was launched in 2013
  • 06:04 – First-year revenue was around $200k
  • 06:39 – Now have 39 agents
  • 07:22 – 2015 total revenue was around $800k
  • 08:20 – “We’re starting a new co-working space in downtown Boise”
  • 08:45 – Sharing space with a designer furniture gallery
  • 09:16 – All agents are on the same split – Tiger Prop takes 30% of the brokerage fee and agents take 70%
  • 10:31 – The total revenue figures only include commission charged
  • 12:09 – There are multiple revenue streams in the building: furniture, coffee, and – soon – printing
  • 13:50 – Connect with Max on Twitter or at Tiger Prop
  • 15:29 – The Famous Five

3 Key Points:

  1. If you’re in the business of selling, then find and pay the best agents you possibly can. The better your people, the better your business.
  2. Find ways to make the space you work in, pay.
  3. Have as much frickin’ fun as humanly possible

Resources Mentioned:

  • Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible.
  • Freshbooks – The site Nathan uses to manage his invoices and accounts.
  • Leadpages  – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+
  • Audible – Nathan uses Audible when he’s driving from Austin to San Antonio (1.5 hour drive) to listen to audio books.