Unomy Raises $3.4M, $160k MRR Helping Businesses Get Leads with CEO Gal Harzvi

Gal Harzvi

In Episode #545, Nathan interviews Gal Har-Zvi. He’s a passionate entrepreneur who lives and breathes B2B sales, marketing, and everything in between. He’s one of the founders of Valueshine Ventures, the technology holdings company and a successful online marketer for various software categories and verticals. He’s currently the CEO and founder of the company called Unomy.

Subscribe_Buttons_iPhone

Subscribe_Button_Android

iTunes, Google Play, Stitcher, Soundcloud, How to Subscribe

Famous Five:

  • Favorite Book? – Pitch Anything
  • What CEO do you follow? – N/A
  • Favorite online tool? — Calendly, ZoomUS, Yesware, SalesLoft, Boomerang
  • Do you get 8 hours of sleep?— No
  • If you could let your 20-year old self, know one thing, what would it be? – “Just do whatever you love and are passionate about and everything will be good”

Time Stamped Show Notes:

  • 01:42 – Nathan introduces Gal to the show
  • 02:14 – Unomy provides sales intelligence solutions
    • 02:27 – Unomy makes money by selling annual subscriptions
  • 02:40 – Unomy was launched in 2014
    • 02:53 – Raised capital after 6 months
    • 03:00 – Launched the current version focused on enterprise sales a year ago
  • 03:25 – First year revenue
  • 04:05 – Unomy currently changed their business model because the first one was not successful
  • 04:21 – 2015 revenue
  • 04:36 – 2016 revenue goal
  • 05:03 – Unomy currently has mid-market businesses, but gradually switching to larger accounts
  • 05:36 – Average customer pay annually
  • 05:49 – Average number of current customers
  • 05:58 – Unomy has currently raised capital
    • 06:08 – Unomy did a seed round and a few convertible notes
    • 06:18 – Unomy is going to raise a Series A
  • 06:39 – Gal shares why they are raising capital
  • 06:56 – Unomy’s competitors are raising capital as well
  • 07:21 – Unomy will probably raise $5-6M
  • 07:40 – Unomy’s valuation
  • 08:33 – In any round, a founder should expect to lose anywhere between 25-35% of their company
  • 09:17 – Gal and Nathan discuss what an average deal is
  • 09:45 – There are a lot of VCs in Israel
  • 10:20 – Unomy has 3 branches
  • 10:48 – Team size is 24
  • 10:56 – Gross annual churn
  • 11:35 – Customer’s LTV
  • 12:02 – CAC
  • 13:20 – Number of companies in Unomy’s database
  • 13:58 – Gal shares what makes them better than their competitors
  • 15:00 – Unomy has a variety of categories
    • 15:30 – Unomy was founded to help sales companies, not investors
  • 16:06 – Unomy uses more sources than others
  • 17:19 – Unomy has a guarantee and if you get a bounce email, you can get your money back
    • 17:38 – Unomy does real-time verification
  • 19:10 – The Famous Five

3 Key Points:

  1. In any round, a founder should expect to lose anywhere between 25-35% of their company.
  2. A company should focus on why it was founded in the first place.
  3. Do what you love and are passionate about and the rest will take care of itself.

Resources Mentioned:

  • Acuity Scheduling – Nathan uses Acuity to schedule his podcast interviews and appointments
  • Drip – Nathan uses Drip’s email automation platform and visual campaign builder to build his sales funnel
  • Toptal– Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn’t have to hire a co-founder due to the quality of Toptal
  • Host Gator– The site Nathan uses to buy his domain names and hosting for the cheapest price possible.
  • Audible– Nathan uses Audible when he’s driving from Austin to San Antonio (1.5-hour drive) to listen to audio books.
  • The Top Inbox – The site Nathan uses to schedule emails to be sent later, set reminders in inbox, track opens, and follow-up with email sequences
  • Jamf – Jamf helped Nathan keep his Macbook Air 11” secure even when he left it in the airplane’s back seat pocket
  • Show Notes provided by Mallard Creatives